TOO BIG. TOO FAST.
SHE DESERVES BETTER
When it comes to chickens bred for meat, size does matter - and it comes at a painful cost.
Meat chickens are grown so rapidly their legs often can’t support their unnatural, heavy bodies, causing chronic pain and significant suffering.
Bigger isn’t better when it causes suffering.
By adopting improved welfare standards, we can ensure chickens bred for meat no longer suffer from poor genetics and rapid growth, and we can give them more space and enrichment for a higher quality life.
Join the call for better chicken today.
Help chickens now
Add your name to show food businesses and the chicken industry that we want them to keep up with progress for animal welfare.
Image: Farm Transparency Project
Behind closed doors, hidden from your view, is an animal welfare emergency.
Every year, over 700 million chickens bred for meat are raised and slaughtered in Australia. Most of these birds lead short, miserable lives.
Food companies have the power to end this needless suffering - and around the world over 600 have already committed to doing better for chickens.
We’ve already seen consumer pressure for better chicken welfare standards work – with eggs. Now, most eggs sold in Australia are cage-free. Coles and Woolworths have both committed to stop selling cage eggs by 2025. All state and territory governments have committed to phase out battery cages by 2036. This only happened because people like you took action and demanded better!
Together, we can create the same positive change for chickens raised for meat!